Kenneth E. Barnes - Memphis Trademark Attorney - Trademark Copyright Patent Lawyer

Like you, your business and its products or services have a reputation to protect. That reputation is the key to customer goodwill that has real value. Today, your business needs an Internet address to go along with its physical address, helping to bring new customers to your door. Developing and protecting your business reputation and the reputation of your products and services is what trademark law is all about.

Whether your business is just beginning to establish an identity in the marketplace, or is already building a brand that's recognized in your industry, Kenneth E. Barnes, Attorney at Law can help you to secure your business' reputation, online and off.

Today's highly interconnected world presents many challenges and opportunities for protecting your business's identity and reputation. Trademarks of companies in distant states that might once have coexisted are now just a few clicks away, and increasingly in conflict. Choosing the wrong name for your business or other organization without careful checking can have consequences beyond poor customer acceptance, and can potentially invite litigation. Kenneth E. Barnes, Attorney at Law is ready to guide you away from these and other hazards that you may not have recognized were on your course ahead.

Trademark registration and clearance

Even if you presently have no plans to expand your business beyond the state, here in the Mid-South, you may already have customers from those neighboring states that are just a short drive away. Registering a trademark used in interstate commerce helps protect your mark for future expansion, and establishes your use of the mark nationwide, pre-empting competing businesses from taking advantage of the business and brand reputation you've worked so hard to establish. But filing for a trademark on your own or by using a self-help legal website is often an exercise in frustration, and may not get you the protection you need. Having an experienced trademark attorney file the application for you avoids the time and expense of re-filing, or having to deal with trademark office actions by yourself.

Entrepreneurs starting a business know that choosing the right name is a critical decision, and one that needs input from more than just the marketing department. Even if you decide not to register a federally protected trademark now, getting the right advice and doing a trademark search early on can avoid the expense of renaming and rebranding your products or services when that letter arrives to inform you that you're potentially infringing someone else's trademark. Kenneth E. Barnes, Attorney at Law is ready to help you develop a strong brand, backed by a trademark search that reduces the risks of unintentional infringement.

If you'd like to schedule a consultation, call (901) 334-9127 or send an email to knothingen@kba2seernesfirherem.com .